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How to Improve Your SEO with brand new Squarespace AI Tools
If the words meta descriptions and alt-text make your eyes glaze over or trigger a mild panic… I promise you are not the only small business owner who feels that way.
These things sound dull, longwinded and an all-around bad time.
But here’s the thing: adding SEO descriptions and alt text to your website doesn’t have to be complicated or boring.
Top 10 Squarespace SEO Tips to Boost Your Website’s Visibility
SEO (Search Engine Optimisation) is the practice of optimising your website so that it ranks higher on search engines like Google. The higher your site ranks, the more organic traffic you get, meaning more potential clients find and buy from your business. If you want to be discovered by your dream audience, SEO is a non-negotiable.
Why Your Website Headings Matter More Than You Think
When it comes to designing the perfect website for your business, it’s easy to think of headings as just a way to style your text. If that H2 (or Heading 2) feels too big above that particular paragraph, you can just switch it for a H4 or H5, right? Unfortunately, that’s not quite true.
Headings do so much more than just make the text on your site look good, they play a huge role in SEO (search engine optimisation), accessibility, and the overall readability (by both humans and Google bots - for SEO purposes) of your content.
SEO Made Simple: How to Find Keywords That Bring dream Clients to your website
If you’ve ever heard the term SEO (search engine optimisation) and felt your brain start to fizz over like a shaken Irn Bru can, you’re not alone. But here’s the thing: SEO doesn’t have to be scary, complicated, or reserved for technical types who speak fluent algorithm (newsflash, no one does!). With the right set of strategic keywords, you can get your business in front of your dream clients without needing a degree in Google wizardry. Let me show you how!
Is a Pretty Instagram Grid Ever Enough to Win Dream Clients? I Say No.
Let’s get one thing straight when it comes to marketing your business on social media. Relying solely on social media platform (that’s Instagram, Facebook, yes even Linkedin) to market your business is like building your dream home on rented land. Sure, it may look super cute from the outside, but one day you’ll wake up to find the landlord has decided to knock it all down, or raise the rent so high that you can’t stay.
5 Tips & Tricks for Smashing Your Squarespace SEO
Squarespace is a fantastic platform for building a beautiful, personality-packed website, but let’s not forget one of the most important parts of any site - getting people to actually find it. Yep, I’m talking about SEO (Search Engine Optimisation)! But don’t worry, this isn’t about cramming random keywords everywhere. Great Squarespace SEO is about working smarter, not harder (or spammier). Let’s dive into five tips to help your site climb those search rankings!
10 Ways to Drive More Traffic to Your Website
Let’s talk about one of the biggest disappointments every website owner has felt at some point.
You’ve spent weeks, maybe even months, crafting every detail of your website. You’ve picked the colors, curated images, written up pages of content, and made sure everything’s just right. You hit publish, excited to share it with the world, and… tumbleweeds.
How to Grow Your small Business Through Blogging
Blogging is one of the most powerful tools small businesses can use to connect with their audience, showcase expertise, and grow brand visibility. But crafting content that resonates takes strategy and creativity.
Here’s a super simple guide to help you create blog posts that captivate your audience, keep them coming back, and build your authority.
Small Business PSA: It’s Okay That You’ve Designed Your Own Website!
Let’s settle this once and for all—if you’ve designed your own website, this is your permission slip to stop apologising! In my 11 years as a brand & website designer, I’ve heard countless women in business say, “Oh, don’t look at my website, it’s just something I threw together.” But here’s the truth: DIY websites are nothing to be ashamed of. In fact, in the early stages of your business, they can be a brilliant move! You’re still figuring out your offerings, audience, and overall direction.
How to Write Blog Posts Your Audience Actually Want to Read
Small business owners, let’s get one thing straight: blogging is the tits. Not only does it show off your hard-earned expertise, but it also boosts your website’s search engine ranking, making you infinitely more searchable to potential new customers. Sounds like a win-win, right? But if blogging is so awesome, why do so few small business owners actually do it? Simple. Most have no idea what to write about or where to start.