personality-first brands and websites I’ve Created for rebellious women in business
custom brand identity, social media content & squarespace website for colourful email strategist
When Katie enquired to work with me, she’d already been running her business for over 5 years. Katie had had branding created for her a couple of years ago, but her agency was growing at such a speed that it was already feeling outdated and flat. Through my services Katie wanted to completely overhaul her digital brand, and together we worked on her brand identity, social media templates for Instagram and Youtube and refreshed her Squarespace website.
Katie was totally amazed at what we were able to achieve in just a few days working together with what is now called The Rebrand Rodeo (Design Party Days at the time). The new branding, content and website stands well apart from other online businesses now. It’s completely lost the flat DIY feel that was keeping the business stuck, and Katie feels more confident than ever in creating high-impact content for her clients.
have a similar project in mind?
Happy Client Testimonial
done-in-a-day branding & squarespace website for joyful wellness brand
When Jess launched The Happy Movement in 2024, she had one mission: to help people rediscover joy. Her playful approach to wellness, blending yoga, qigong, and theatre-inspired creativity, offered something truly unique, but she needed a brand and website to showcase her infectious energy and connect with her dream clients.
From our very first call, Jess and I clicked. She loved my bold, colourful approach to branding and website design, and I was immediately inspired by her passion and vision to bring joy to the masses. Together, we created a stunning new brand identity and website transformation that is bursting with life, infectious energy and vibrant colours.
This was no ordinary design project; it was a bold collaboration rooted in shared positivity and purpose. The result? A brand and website that radiate the energy Jess brings to her clients, designed over just a few high-impact days.
have a similar project in mind?
Happy Client Testimonial
Playful, Character-Packed branding and Squarespace website design for Handmade Cookie Company
This Little Cakery were in the midst of a serious identity crisis before they reached out to me. Their branding was all over the place, their website was clunky and impossible to manage, and sales of their delicious, gooey cookies were at an all time low.
From our first meeting, I was obsessed with this business. Their vision was fun, full of character and nostalgic - everything any good sweet brand should be! They opted to transform their brand and Squarespace website through my Rebrand Rodeo service and the results were insane. I created unique cookie and cake characters (Cathy and Clive) to act as mascots for the brand and feature on packaging and promotional materials. Alongside this, I created a Squarespace website with a streamlined ecommerce process to simplify their fulfilment process.
With their new identity and website, the team now save hours per week on website management and fulfilment. Plus, they’re able to promote the business easily and feel super confident while doing so.
have a similar project in mind?
Happy Client Testimonial
Soulful Brand and Website Transformation for women’s Midlife Coach
When Seana Tomlinson first got in touch, she was standing on the precipice of a big career pivot, leaving behind years of counselling to build a bold new business coaching midlife women to stop putting themselves last and start living life on their own terms. She had the vision, the purpose, and the drive to make the changes, but she had no idea how to translate that vision into a brand or website that truly captured the vibe she was busy building.
Like many of my clients, Seana was full of brilliant ideas but overwhelmed by how to bring them to life. Together we crafted a warm, grounded, and approachable brand identity that felt aligned with her mission and created a confident new online presence to match. Now, she’s showing up with clarity, ready to grow and connect with the women who need her most.
have a similar project in mind?
Happy Client Testimonial
Vibrant, fun-packed branding and website design for academic coach and biology tutor
When Kate, the brains behind EduKate Learning, got in touch she was more than ready to upgrade from her DIY logo and clunky website. Her bland homemade brand didn’t reflect her playful personality or the bold, joyful vision she had for her tutoring and academic coaching business. With a clear mission to support students and a busy life as a mum of two, Kate needed a brand that could work as hard as she does. From our very first call, I knew we’d make a great team. Her passion was contagious, and I couldn’t wait to help bring her business to life.
We kicked things off with The Rebrand Rodeo, starting with a one-day intensive to craft a vibrant, personality-packed brand identity that would appeal to both teens and parents. Our open Zoom room meant fast-paced collaboration, lots of real-time feedback, and big energy. From there, I rolled the new brand into a fully custom, high-converting website. The results are a colourful af, strategic brand presence that finally reflects the warmth and impact of Kate’s work, and a website that’s as powerful and functional as it is fun.
have a similar project in mind?
Happy Client Testimonial
Ocean-Inspired Editorial Brand & Website Transformation for positive psychology coach
Summer Bradshaw came to me ready to elevate her positive psychology coaching business, but her DIY brand and clunky Wix website were holding her back. Despite her deep expertise and vibrant personality, her online presence didn’t reflect the high-quality experience she offers her clients—and the tech headaches were making it almost impossible to grow. As local networking pals, I was thrilled when she reached out to finally bring her brand in line with her ambitions.
To get it done quickly and collaboratively, we tackled her transformation through The Rebrand Rodeo, my intensive one-week brand and website service. Together, we crafted a sophisticated, editorial identity inspired by the ocean that feels just as warm and welcoming as Summer herself. We worked in real-time, keeping the process fast-paced and fun, and by the end of the week, Summer had a polished brand identity and a sleek new website that felt like her. Now she has the confidence (and the tools!) to raise her prices, show up like the pro she is, and continue growing her business with ease.
have a similar project in mind?
Happy Client Testimonial
custom, Character-packed branding & website design for colourful GCSE & A-level tutor
I love having the opportunity to work with business owners who aren’t afraid to break the mould. Caroline Shepherd of Biosheps is just that kind of business owner - ready to forgo the ‘rules’ of her industry and embrace a design style that is colourful, quirky and completely unforgettable to her audience!
Over 4 weeks, I worked on a colourful custom Squarespace website for Caroline which showcases her bold brand to the fullest and allows her the room to grow her business over time with tools like memberships and online courses. It was such a joy to transform her dull, homemade website into an unforgettable rainbow dream!
have a similar project in mind?
Vibrant brand & website Transformation for bold virtual assistant
Eloise came to me with a homemade brand and website that was giving her the ick! Like so many small business owners, she’d grown so much over the couple of years she’d been in business, and her existing design just didn’t live up to her big, bold vision!
Eloise wanted to get this project moving quickly, so opted for 2 Design Party Days - one to bring her branding to life, and one to create the website of her dreams. It was a short turnaround time (an entire brand identity and website in just 2 days - crazy!) but thanks to the in-depth research time we spent together, this project came together like a dream come true. The finished brand and website is colourful, sophisticated and modern, all things Eloise was looking for in her new look.
The new website has also helped simplify her lead generation and client acquisition processes by bringing together all of her systems in one centrally managed place.
Visit eloise-elford.co.uk to see the finished brand & website.
have a similar project in mind?
Happy Client Testimonial