Unhinged (and Unforgettable): 5 Weird Facts That Make Me a Better Business Owner
In a world where everyone’s trying to look the same, play it safe, and “appeal to everyone,” being a little bit of a weirdo might just be your business’s biggest superpower.
Your quirks? They’re not something to hide. They’re the reason people remember you. And when you build a brand rooted in what makes you you, you create stronger connections, stand out in a sea of beige, and attract the kind of clients who get excited just to be in your orbit.
That’s why I believe in building personality-first brands that make people stop scrolling. I’ve never fit the mould of a traditional designer or business owner, and frankly, I’m glad I don’t. So in the spirit of standing out and saying a big fat no thanks to blending in, I’m sharing 5 of my most gloriously odd personal facts... and why they actually make me better at my job.
1. I lost my entire university dissertation and final project 3 days before the deadline
I dropped my external hard drive (this is no exaggeration) 3 inches onto the carpeted floor and it broke and took everything with it. By everything I mean my 15-minute video project, my 15,000-word essay and most of all, my will to live. What followed was a sleep-deprived, caffeine-fuelled 3 day blur of re-editing, rewriting, and emotional spiralling. But I got it all in on time. And somehow, I still got a first.
What it taught me (and how it helps you):
Since then, I’ve been obsessive about file handling, cloud storage, and project timelines. I’ve got folders backed up in two places, I keep track of every single deliverable, and I’ll never, ever let you stress about losing a logo or missing a deadline.
2. I still have stretched ears and a few… questionable tattoos from my emo glory days
Back in the golden age of MySpace, I taught myself how to use a bootleg version of Photoshop just so I could turn my selfies black and white (with coloured hair, obviously). I also learned CSS to glitter-bomb my profile. That weird, slightly unhinged teenage passion/obsession? It turned out to be my first real step into web design and into the career that I love so much.
What it taught me (and how it helps you):
I’ve been tinkering with visual design since before I could legally drink. I know what it means to obsess over the details and how to bring personality into every pixel. The websites and brands I build aren’t just pretty—they’re packed with individuality and rooted in years of messy, glorious trial and error.
3. I’m (almost) a completely self-taught designer
My degree is in media production. My initial goal was to work in TV so I never went to design school. I’ve blagged my way into agency jobs I technically wasn’t qualified for, and I’ve sat through way too many meetings nodding like I understood what a “vector pathfinder mask overlay” was (I didn’t). But I Googled. I asked awkward questions. I threw myself in at the deep end. I learned. And I kept going.
What it taught me (and how it helps you):
Because I don’t come from a traditional design background and I know exactly how it feels to be the deer in headlights when the technical chat comes out, I speak human, not jargon. That means when we work together, you’ll never feel stupid for asking questions. I’ll break down every step so you understand how and why your brand and website work and you’ll walk away feeling confident, not confused.
4. I once rage-quit a Terrible agency job without a backup plan
The design department was run by the owner’s clueless 22-year-old son, who had a larger than life Wolf of Wall Street poster behind his desk and referred to female clients (more than once) as “slags.” I lasted a few short months before storming out on day with zero idea what I’d do next and I’ve never looked back.
What it taught me (and how it helps you):
That job made my values crystal clear. I’m not here to gatekeep, play politics, or pretend to be someone I’m not. I want to create safe, supportive, empowering spaces for women in business. When we work together, you’ll get the straight-talking, values-led designer who always has your back, not some sleazy sales bro with a God complex.
5. Weirdly, Self-employment is the least lonely I’ve ever been
I know that’s not everyone’s experience, but for me working for myself has helped me build the most incredible community of creative, ambitious, whip-smart women. I’ve never felt more connected or supported, and I know firsthand how much power there is in building your own circle.
What it taught me (and how it helps you):
When you work with me, you’re not just hiring a designer. You’re getting a cheerleader, a collaborator, and someone who genuinely gives a shit about you and your business. You’ll never feel like you’re doing this alone again. Pinky promise.
Remember: The things that make you different are the things that make you magnetic.
Whether it’s glittery MySpace code or an unhinged uni breakdown, every strange chapter in my story has shaped the work I do, and it helps me build brands and websites that truly stand out.
If you’re ready to stop playing it safe and start showing up with a brand that’s bold, unapologetic, and so you… let’s chat.
Check out my services and book a free discovery call to see how we can wrangle your wild ideas into something unforgettable.