colourful brand & website transformations For Bold Founders

Let’s wrangle your Small business into its next wild, unforgettable chapter

Cartoon illustration of a yellow snake with brown spots, with two sparkles around it.
Pink wavy vertical lines on a dark background
Homepage of a website for Eloise Elford, offering business support and coaching for female entrepreneurs, featuring a woman smiling and holding a mug, with sections about services and success.
Naomi Bowden, the designer behind Howdy Naomi is a woman with long dark hair wearing a bright green turtleneck sweater, smiling outdoors with blurred colorful flowers and greenery in the background.
Pink and white cartoon cowboy boot with purple accents and a star on the side.
Simple hand-drawn illustration of a crescent moon with rays emanating from it.

Howdy, I’m Naomi

I help creative women in business become the go-to gal in their industry by wrangling their bold ideas into wildly colourful, personality-first brands and websites that are unapologetically them

A yellow neon outline of a saguaro cactus on a dark background.

Recent Brand & Website

Personality-first brand and website design services for bold female founders

Styled to Sell

A 90-minute brand styling experience for creative & ambitious business owners who are done winging their DIY visuals and ready to Level Up Their Look

Rebrand Rodeo

A high-impact, personality led brand + website transformation delivered in just one week for growing brands ready to ditch the diy

Brands-formsation Partnership

This high touch creative partnership is designed to build your brand, website and marketing design holistically over 6 whole months together

Already have a website you love?

Sick of it sitting there doing nothing?

Already have a website you love? ★ Sick of it sitting there doing nothing? ★

You Need The Wilder Website Society

A monthly membership for creative service-based founders who want to feel proud of their websites, get seen by more of the right people, and start bringing in dreamy enquiries without the overwhelm.

Coming September 2025

A brown laptop displaying a website with the words "Genuinely fun copy that creates connections, not cringe" and a smiling woman lying down surrounded by colorful paper and stationery.
A webpage for The Happy Movement promoting joyful movement and playful retreats. Features a vibrant purple background, a photo of a woman joyfully jumping in a green outdoor setting, and colorful buttons for learning more and booking. Text encourages rediscovering joy and joining a 4-day retreat from November 27th to 30th at Potash Barns.
  • Before, it always made me a bit nervous when people said that they'd looked at my website. The design felt a bit janky, and it didn't feel like a proper representation of who I am and what I do. Now, I will be marching down the street with my laptop out, demanding that anyone and everyone I come across takes a look at MY BEAUTIFUL NEW WEBSITE.

    Gina Buckle | Hoot Copy

  • When Naomi revealed my brand & website during our first check-in, I actually cried! It felt like she’d jumped into my head and created the website of my dreams. I didn’t ask for a single change to the design—she captured my vision perfectly.

    Eloise Elford | Virtual Assistant

  • Naomi is a complete genius. She created gorgeous, bold designs, that really reflected me and what I offer. She has injected a new-found confidence into me as a small business owner and I’m so excited for what’s to come.

    Kate Todd | EduKate Learning

  • Right from the first discovery call, I felt like I was in safe hands and that she really understood me and my business. I couldn't be happier with the branding and website that she has created for me! I would recommend her without hesitation!

    Seana Tomlinson | Women’s Midlife Coach

Naomi Bowden, the designer behind Howdy Naomi is a woman with long brown hair, wearing a black top and light blue jeans, holding a mug with a cat illustration and the words 'F YOU', stands in front of a white wall with colorful art and plants.
A checkerboard pattern with alternating purple and teal squares.
Illustration of a woman with pink hair wearing a large purple hat.
Mobile app screen displaying brand branding elements for 'Little Cookie,' including logo options, submarks, color palette, font choices, and character graphics in pastel purple, blue, and black colors.

Howdy, I’m Naomi & I’m a Bold brand Bandit and website wrangler.

Bold brands and scroll-stopping websites? I do both, baby. I work with female service providers who are ready for a full-blown glow-up — no more piecing things together with five different freelancers. At Howdy Naomi, I handle your brand and your website in one seamless, joyfully creative ride.

Need more than design? I’ve got a whole posse of brilliant women-led businesses ready to jump in with copy, photos, strategy and more. Whether you're a coach, copywriter, forest school or foodie, I’ll help you cut through the confusion, wrangle those big ideas, and bring your boldest business vision to life.

A chessboard with alternating purple and dark gray squares.
Drawing of a cactus with multiple arms and thorns.
Stylized illustration of a woman with long hair wearing a large, pink hat with decorative details.

Does your Bland Brand & Website give you the serious ick?

It’s time for a full-throttle brandsformation (that’s brand transformation, duh).